With some of RadioShack’s catalogs being over 400 pages long, I really had the space to describe and educate customers about our products. My copy involved both engaging intro stories and benefit-driven product descriptions covering just about everything in the electronics realm–cell phones, video games, GPS units, diodes, cables, computers, phones, connectors, remotes and more.
- Corporate Branding
- Fun Catalog Copy
- Benefit
- Customer Services Story
- Technical
- Fun
- Educational
- Educational/Technical
- Fun
- Technical









